Every feature shouldn't cost extra.
Jobber charges $29/mo for Campaigns and $39/mo for Reviews on top of the base plan. GoHighLevel layers per-email and per-SMS usage fees on top of the monthly subscription. If you're piecing together a bill from add-ons, there's a simpler option.
Here's what's happening in your bill
Campaigns: $29/mo on top of your base Jobber plan
Jobber's email and postcard marketing tool is a separate paid add-on. So is the Reviews tool ($39/mo). Running a solo service business with marketing built in starts adding up fast when the fundamentals are on separate line items.
GoHighLevel charges per-SMS and per-email on top of the base
GoHighLevel's Starter plan is $97/mo, but every email and SMS send is billed separately at usage rates published in their help center. The base subscription is just the entry fee; the real bill depends on how much you communicate.
The bill keeps growing after you sign up
Campaigns, reviews, AI tools, extra users, SMS — each one is a separate line item. By the time you have the basics turned on, the bill can climb well past the advertised entry price. We break down the line-item math on our Jobber pricing page.
The "included" plan turns into a pieced-together stack
Most service software advertises a low entry price that covers scheduling and invoicing. Everything else — the marketing, reputation, client communication stack — gets added on separately as you actually need it.
Ruunly bundles the essentials for one flat price
Ruunly Pro+ includes website, recurring plan billing, customer portal, job scheduling, email and SMS campaigns, and review requests in one monthly price. No per-email fees. No per-SMS markup — texting is part of your plan's included allowance on Pro and Growth. Ruunly does charge a platform fee on each payment processed (2.5% on Starter, 1.5% on Pro, 0.75% on Growth). That's the full picture — one pricing page, no surprises.
How Ruunly compares on what matters here
| Feature | Ruunly | Competitor |
|---|---|---|
| Email campaigns | Pro+ included | Paid add-on ($29/mo) (Jobber) |
| Review requests | Included | Paid add-on ($39/mo) (Jobber) |
| Usage fees on top of plan | Stripe passthrough + Ruunly platform fee only | Per-email, per-SMS, per-AI usage fees (GoHighLevel) |
| Starting price | $19/mo | $97/mo or $970/yr (GoHighLevel) (GoHighLevel) |
| Recurring plan billing | Plans + autopay, all tiers | Recurring jobs + payments (Jobber) (Jobber) |
Ready to switch to Ruunly?
Start free on Starter — no card. Plans from $19/mo.
Pricing and features reflect publicly published information at time of writing (). Competitor pricing and feature availability may have changed. Always verify on the vendor's own site before switching.