Ruunly is the software stack for Punta Gorda pool service operators — AI-built website, automatic monthly billing, client portal, and weather-aware scheduling that respects how Southwest Florida actually works. $19/mo. No per-customer fees.
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Four things every Punta Gorda operator needs to know before pricing a route, hiring a tech, or launching a website.
Punta Gorda pool operators serve a mix of PGI canal-front pools (60%+ of the market here, salt systems standard, larger footprints), Burnt Store Marina golf-community pools (premium pricing, concierge expectations), and Deep Creek / mainland residential pools (steady year-round bi-weekly work). The retiree-heavy customer base means customers actually use their pools regularly and expect chemistry to be guest-ready at all times.
Punta Gorda pool chemistry is steady year-round with summer chemical-load spike from afternoon storms diluting chlorine. Salt-system cells dominate (60%+) and require regular maintenance and replacement (3-5 year cycle). Snowbird transitions (Nov + April) drive vacant-pool prep work spikes. Hurricane-debris pool cleanups create surge work June-November. Smart operators bill flat monthly year-round and price salt-cell replacements as separate scheduled events.
Ruunly's weather-aware scheduling pulls forecasts for your route neighborhoods and texts every affected client when a rain delay shifts their service. No phone calls from the truck.
Punta Gorda pool service is fragmented post-Ian — many operators left or are still rebuilding businesses. Operators with real software (route management, customer portal, photo proof, chemistry logs) capture market share from the chaos easily. Salt-system specialty knowledge is a real differentiator — many operators over-replace cells and customers know it. PGI canal-home operators with a small workboat can charge premium for water-side service on inaccessible seawall stretches.
Punta Gorda monthly pool maintenance typically runs $130–$180/month chemical-only and $160–$220/month full service based on regional market data. Salt-cell replacement runs separately, generally $400–$900 per replacement event. Equipment repair revenue is heavy here — average operator earns 25-30% of revenue from repairs given the post-Ian rebuild population. Green-pool restoration commonly runs $350–$700.
Pricing ranges reflect typical 2025–2026 market data for Charlotte County. Your pricing should reflect your own cost structure, insurance, and positioning.
Bill weekly, biweekly, or monthly maintenance on autopay -- and add one-off charges for pool openings, cover removal, equipment installs, or emergency calls without forcing a separate invoice flow. Seasonal plans included.
See all your stops for the day in one place. Log the service, note chemicals used, and mark the job complete from your phone.
Keep a running log of what you did last visit and what to check next. Notes live on the customer record and show up on the job.
Clients can see their next service date, pay invoices, and update payment info -- without texting you.
Clients see a live map the moment you start your route to their house. They know to leave the gate unlocked before you arrive -- no calls, no waiting 10 minutes for someone to come home and let you in.
GPS logs prove you were on-site and for how long. If a client ever asks whether you actually skimmed and vacuumed, you can show them an exact timestamp -- not just your word.
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Built for Punta Gorda pool service operators. $19/mo after trial. Cancel anytime.
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