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Service business billing

Recurring billing for service businesses

Last updated: — Pricing verified against each vendor's public pages. Always confirm before signing up.

Recurring billing is the difference between chasing invoices every month and watching autopay deposits hit your bank account on schedule. For lawn care, cleaning, and pool service businesses, getting billing set up right — with customer sign-up, autopay consent, and a client portal — is the one change that saves the most time and stops the most late payments.

This guide explains how recurring billing works for service businesses, which platforms include it at every tier, and what to look for when you compare options.

How recurring billing works for service businesses

When a customer signs up for a recurring service plan, they enter their credit or debit card once and agree to be charged automatically on a set schedule. The payment processor (typically Stripe) stores the card token — never the raw card number — and charges it automatically each billing period.

For you, that means no manual invoicing, no waiting for checks, and no "I forgot to pay" conversations. For your customer, the service just keeps running.

Four pieces have to work together: a plan sign-up flow on your website, a Stripe-connected payment processor, autopay with retry logic for declined cards, and a client portal where customers can update their card or cancel. Ruunly includes all four. Other platforms offer subsets — see the comparison table below.

Recurring billing feature comparison

FeatureRuunlyJobberHousecall ProDurable
Starting price (monthly billing)[src]$19/mo$49/mo monthly ($29/mo on 12-mo prepay)$79/mo monthly ($59/mo on 12-mo prepay)$25/mo monthly ($22/mo on annual)
Month-to-month plan with no lock-in[src]Yes — cancel anytimeYes, but $20/mo more than annualYes, but $20/mo more than annualYes, but $3/mo more than annual
Recurring / membership billing[src]Plans + autopay, all tiersRecurring jobs + paymentsMAX native; $40/mo add-on on Basic/EssentialsNot available — invoicing only
Named service plans (e.g. "Monthly Mowing Plan")[src]Jobs-based, not named plan modelMAX native; add-on on Basic/Essentials
Online plan sign-up (customer self-service)[src]Via quote approval flowMAX native; via add-on on lower tiers
Autopay (automatic card charge)[src]Built in, all tiersMAX native; via add-on on lower tiers
Annual billing cycle[src]MAX native; via add-on on lower tiers
Tenant-owned Stripe account[src]Stripe Connect, tenant-ownedJobber Payments (processor bundled)Bundled processorStripe, flows through Durable
Failed payment / dunning[src]Automated retries + notificationsInvoice-only; no autopay dunning
Client portal showing active plan[src]Client Hub

What to look for when choosing a billing platform

Billing included at your tier

Some platforms (Housecall Pro) lock recurring service plans to the highest tier. Confirm the feature is available on the plan you can afford, not just listed on a higher plan as an upsell.

Tenant-owned payment account

With Ruunly, your Stripe Connect account is yours — payouts go directly to your bank on Stripe's schedule. Some platforms bundle their own processor, which means the platform sits between you and your money.

Online sign-up flow

Customer self-serve sign-up from your website is the goal. Without it, you're manually enrolling every customer by phone or in person — which defeats the automation benefit of recurring billing.

Autopay with dunning

Failed payments happen. Good billing software retries automatically and notifies the customer to update their card before service is interrupted. Without dunning, a declined card silently ends an account.

Related guides

Frequently asked questions

What is recurring billing for a service business?

Recurring billing is when a customer is automatically charged on a set schedule — monthly, quarterly, or annually — for an ongoing service like lawn mowing, house cleaning, or pool maintenance. The customer signs up once, their card is stored securely via a payment processor like Stripe, and they are charged automatically each period without anyone sending a manual invoice.

Which service business software includes recurring billing on every tier?

Ruunly includes recurring service plan billing with autopay on every tier starting at $19/mo. Housecall Pro includes service plans natively on MAX and sells them as a $40/mo add-on on Basic/Essentials. Durable has no native recurring billing at all. Jobber supports recurring jobs and payments but is not designed around selling named service plans from a website.

How does Stripe work for recurring billing in a service business?

Stripe is a payment processor that handles card storage, authorization, and automatic charging. Service business platforms like Ruunly connect to Stripe via Stripe Connect, which means each business owner has their own Stripe account — payouts go directly to them on Stripe's standard schedule. Some platforms bundle their own payment processor, which means the operator does not own the underlying Stripe account.

Can I sell annual service plans with autopay?

Yes. Ruunly supports monthly, seasonal, and annual service plan billing. You create the plan, set the price and billing cycle, publish it on your website, and customers sign up with their card. Annual plans are charged once per year automatically. This is useful for pool service winterization packages or annual landscape maintenance contracts.

What is the difference between recurring billing and recurring invoicing?

Recurring invoicing sends a new invoice to the customer each period — the customer still has to open it and pay manually. Recurring billing with autopay charges the customer's card automatically on the schedule they agreed to when they signed up. For service businesses, autopay dramatically reduces late payments and eliminates the "invoice chasing" problem.

Is it legal to charge customers automatically for recurring services?

Yes, with proper disclosure and consent. When a customer signs up for a recurring plan, they must agree to the billing terms — including the amount, frequency, and cancellation policy. Ruunly's plan sign-up flow collects this consent. The FTC's Negative Option Rule and ROSCA (Restore Online Shoppers' Confidence Act) require clear disclosure of recurring charges before they begin. Consult an attorney about compliance for your specific service and state.

What happens when a recurring payment fails?

Stripe automatically retries failed payments based on a configurable schedule (typically 3–4 times over several days). If all retries fail, the subscription is paused or cancelled depending on your settings. Ruunly sends automated dunning notifications to customers so they can update their card before service is interrupted.

Sources

Pricing and features verified against each vendor's public pages on . Always confirm on the vendor's own site before purchasing. Email [email protected] if you spot an error.

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